• Landau Uniforms

New Healthcare Scrubs from ICON by Urbane

The ICON collection - envisioned to empower women to feel confident, strong and ICONIC.




The ICON collection, NEW from Urbane, is designed to be stylish and comfortable while also durable and functional. The collection combines 4-way stretch with unique design details to create a scrub collection that moves like you, fits like you and performs like you.



Urbane set out to create a product and campaign that not only promoted a scrub collection but also encourages the ideology that what you do as healthcare professionals is exceptionally noteworthy and deserves recognition


“The ICON collection is designed to provide healthcare workers a stylish, comfortable scrub set, that is also functional and durable,” said Tupita Demirdjian, director of creative design & merchandising for Landau Uniforms. “The design details provide a sophisticated, yet distinct look, matching the wearer’s personality.”



Check out how #TeamUrbane styles ICON by Urbane on INSTAGRAM!